CYBER BULLYING

Cyberbullying or cyberharassment is a form of bullying or harrasment using electronic forms of contact. Cyberbullying has become increasingly common, especially among teenagers. Harmful bullying behavior can include posting rumors about a person, threats, sexual remarks, disclose victims personal information, or pejorative labels. Bullying or harassment can be identified by repeated behavior and an intent to harm.Victims may have lower self-esteem, increased suicidal idea, and a variety of emotional responses, retaliating, being scared, frustrated, angry, and depressed.Individuals have reported that cyberbullying can be more harmful than traditional bullying.

Effects

     The effects that cyberbullying can have on young people, or anyone that is being a victim of cyberbullying, are most of the time negative. 
-Depression
-Low self esteem
-Embarrassment
-Low grades
And in the worst cases
-Suicide

Causes

   According to an study performed by Sabina Low at the Arizona State University, there are three main risk factors that can be the causes for cyberbullying.

Parental supervision: According to an study performed by the Arizona State University, teenagers with a low amount of parental supervision were most likely to engage in cyberbullying.

Drug and alcohol abuse: it increases aggressive behavior and bullying behavior.

Family conflict: family issues can cause a teenager to become a cyber bully.

Other causes can be:
-Anger
-Revenge
-Frustration

In what Age of media this PSA would be more effective ? New Media because cyber bullying uses facebook and other sites that can post freedomly their expression